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Senior Manager, Head of Marketing Applications




Are you ready to make use of your experience and guide a strong international marketing team in a journey where true customer centricity and digitalization is a must? Then you are the professional we are looking for. 


Great challange for a great candidate

The Sr. Marketing Manager will  support & communicate NKT and NKT products USP´s to the different stakeholders using localized multichannel approach ensuring proper Brand/Products positioning, pull effect and MTG budget allocation and corrective actions. Strong focus on digitalization and growth initiatives is a must. This position has mainly, but not limited to, the following responsibilities:


  • Define & implements local marketing & communication plans supporting sales plans and growth initiatives
  • Interface KA to define & implement joint marketing activities
  • Support New Product launch with relevant literature and USP tool box
  • Interact with relevant blogs and communities to promote NKT & NKT products and collect customer experience information
  • Scope and implement digital events calendar (virtual fairs, product launch, e-learning, …..)
  • Carry out NPS survey, identify strong point to sustain and improvement areas to tackle  and drive relevant actions.
  • Define and monitor KPI´s to measure success of initiatives
  • Web-shops/customer portal administration
  • Aligning marketing activities with NKT group
  • Further increase visibility of Application within NKT Group.


Sr. Marketing Manager with strong communication and influencing skills 

To be successful in this role, you should be strong team player with leadership skills. Comfortable and enjoying full responsibility and ownership, agenda setter and you should have strong customer-centric communication skills. We are looking for strong marketing B2B & B&C background developed in similar instrustries such as lighting, electrical deviced and automation. As alternative coming from electrical wholesalers or cable masters. Additionally, we are looking for:


  • Ability to work in a multicultural environment and with a team spread in different countries
  • Experience in digital marketing
  • Strong KPI´s understanding and implementation willingness
  • Empathy, enthusiasm, and exceptional customer curiosity and focus
  • Be able to lead on an informal/functional level
  • Ability to cooperate with all function of the Group


Contact and application

Please apply at our website. We are looking forward to receiving your application.

If you have any questions, you are very welcome to contact Barbora Bížová, Local HR Business Partner, barbora.bizova@nkt.com


About NKT      

At NKT your skills, ambition and determination will contribute to connecting the world with high quality power cables driving the global transition to renewable energy. Join us and become part of an international organization founded on high ambitions, strong performance and collaboration. We have pioneered the cable industry since 1891, and today we still bring power to life. NKT employs 3.400 and operates globally with headquarter in Brøndby, Denmark. Read more at nkt.com

NKT Corporate Movie




Posting Date:  06-Mar-2021

Kladno, CZ, 27201

Type:  Permanent

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